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Hair and beautyFurther Education (Key Stage 5)

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Session objectives
By the end of the session you will be able to...
  • Explain why effective communication is important
  • Explain how communication can make a client feel
  • List positive and negative body language
  • Explain how body language can effect a client 

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Is communication important???
YES
NO

Slide 4 - Sondage

Communication, is it important???
Watch this video and then decide if this is good or bad communication.

  • Who was at fault??
  • How could this situation be avoided???

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What is communication?
  • Communication is a way of passing on, receiving and responding to information.
  • Good communication skills are essential in the hair & beauty industry as it can make the difference between a poor service and an excellent one.
  • Poor communication often leads to confusion, misunderstanding and more importantly, mistakes.
There are 2 types of communication we use:

  • Verbal
  • Non-verbal


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Verbal communication
We use verbal communication everyday in the hair & beauty industry.
Its not just the words we use which are important, HOW we say them (the tone of voice) is also important.
When speaking with clients we should:
  • Speak clearly with a soft tone
  • Avoid jargon and slang
  • Speak to the client directly and by their name if possible.
Questioning is a really important part of communication.


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verbal communication
Task

Look at the 3 questions on the next slide.
How could you change these using open questions to get a better answer from your client? 

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1) Do you use moisturiser at home?
2) Are we using mousse in your hair?
3) Do you blowdry your hair at home?

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Answers
1) Do you use moisturiser at home?
  • What is your skincare routine at home?
2) Are we using mousse in your hair?
  • What type of styling and finishing products do you use at home?
3) Do you blowdry your hair at home?
  • Tell me how you style your hair at home

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Why is questioning important??
Communication task 1: Listen to your tutor describing a picture and try to draw it without asking questions.

Communication task 2: Now listen to your tutor describing the picture again, this time you can ask as many questions as you can.



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This is the picture
 
Compare both your pictures with this one. Which one is closet to the picture described??

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Why is effective communication important?

Slide 14 - Carte mentale

Non verbal communication

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What is non verbal communication??

Slide 16 - Carte mentale

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TASK
In your groups, match the facial expression to the feeling

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Our non verbal communication and tone of voice is more important than the words we are saying

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How do you think the way we communicate makes clients feel?

Slide 22 - Carte mentale