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havo 4 unit 9
unit 9 The hard sell
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Slide 1:
Diapositive
Engels
Middelbare school
havo
Leerjaar 4
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unit 9 The hard sell
Slide 1 - Diapositive
objectives
At the end of this unit you can:
speculate about things and events
make a deduction based on evidence
use collocations of an adjective and a noun
give your opinion about commercials
find information while listening to a conversation and interview
can use expressions for discussing ideas
Slide 2 - Diapositive
practise for the listening test
Take notes!
Slide 3 - Diapositive
Slide 4 - Vidéo
Advertising influences most of the ...
A
products we buy every day
B
choices we make every day
C
relationships we have with others
D
things we care for
Slide 5 - Quiz
The advertisement for Escapade toilet water focuses on
A
our emotional response to the product
B
the ideal picture of a woman
C
the product itself
D
subtle differences with other perfums
Slide 6 - Quiz
The only time we are not bombarded with advertisements is
A
when we sleep
B
when we consciously ignore them
C
when we are not insecure about ourselves
D
when give in to whta we want to buy
Slide 7 - Quiz
The traditional purpose of advertisements is
A
to make us buy things we do not need
B
for businesses to reach their cusomers and vice versa
C
to tell us about exciting new products
D
to make us buy the most expensive option
Slide 8 - Quiz
What 2 things can good advertisements do?
Slide 9 - Question ouverte
good advertisements helps us
A
to build an identity
B
to make a decision about our life.
C
to make it easy to choose what to buy
D
to stop buying things we do not want
Slide 10 - Quiz
advertisements that evoke feelings and associatons caters to our unconscious mind and helps us decide who we are.
A
true
B
false
Slide 11 - Quiz
good advertisements play into our .... , which we want to mask with a new identity
A
insecurity and deficiency
B
longings and necessities
C
body image and self image
Slide 12 - Quiz
could may might
rain
fall ill
restore
Slide 13 - Diapositive
is it going to be a white christmas?
What's the chance?
0
100
Slide 14 - Sondage
Is 90% of you going to be in havo 5 next year?
What is the chance?
0
100
Slide 15 - Sondage
modals
There are three modals you can use when you are not 100% certain about something: could - may - might.
may
= in Dutch "misschien". There is a
reasonable chance
that it will happen. May is rather formal and not used very often.
could
= in Dutch "zou kunnen". There is
a good chance
that it will happen; perhaps 50-50%
might
= in Dutch "heel misschien". There is
only a slim chance
that it will happen
Slide 16 - Diapositive
modals
When you are 100% sure that something will happen: must
when you are 100% sure that something will not happen: can't
Slide 17 - Diapositive
modals in the past
may have + past participle
might have + past participle
could have+ past participle
must have + past participle
can't have + past participle
couldn't have + past particple
now do exercises 1 - 6
Slide 18 - Diapositive
collocations
A huge variety
A huge budget
A huge market
A huge picture
A high voice
A high budget
A low voice
A low budget
A deep message
A deep character
Slide 19 - Diapositive
collocations
A deep voice
A shallow message
A shallow idea
A shallow character
A narrow picture
A narrow view
Narrow ideas
A wide variety
A wide market
A wide picture
Slide 20 - Diapositive
9.2 listening
exercise 1. Describe a commercial to your partner and ask him/her to guess what commercial you are talking about.
exercise 2:
Listen and tick the boxes of the things that are mentioned by the speaker.
listening 10
Slide 21 - Diapositive
Slide 22 - Vidéo
Based on the you tube film you saw at the beginning of the unit, this is a .... advertisement/commercial
A
yes
B
no
Slide 23 - Quiz
listening
exercise 3
Write down WOMAN (W) or MAN (M) in the boxes.
Listen again and answer the multiple choice question in exercise 4
nr 11
Slide 24 - Diapositive
listening
answer the multiple choice questions in exercise 5.
nr 12
Slide 25 - Diapositive
grammar extra
The adjectives have a special order in English. OSSACNM
The right order is:
opinion
size
shape
age
colour
nationality
material
I saw an ugly big round old red American stone dish in the museum
.
Now read grammar extra and do the exercises
Slide 26 - Diapositive
expressions for discussing ideas
There are some verbs that you can use to discuss ideas: reckon - admit - bet - doubt - expect - guess - suggest - suppose - stress
Some of these verbs are formal whereas others are informal.
Now do exercise 6.
exercise 7 is in the next slide
Slide 27 - Diapositive
Introducing an idea or opinion
giving a different point of view
adding to an idea
I suppose
On the other hand
It seems to me that
Not only that, but
true enough, though
What's more
Slide 28 - Question de remorquage
exam folder 5
Do exam folder 5 to practise your listening skills!
Do all the exercises and read the exam advice carefully.
nr 13
nr 14
Slide 29 - Diapositive
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