Cette leçon contient 22 diapositives, avec quiz interactif et diapositives de texte.
Éléments de cette leçon
Slide 1 - Diapositive
Slide 2 - Diapositive
Slide 3 - Diapositive
Slide 4 - Diapositive
Slide 5 - Diapositive
Slide 6 - Diapositive
Global brands
Slide 7 - Carte mentale
Globalisation
The process by which the world is becoming increasingly interconnected.
Slide 8 - Diapositive
Early globalisation
Age of discovery - the period in which overseas exploration started to grow in popularity amongst European countries.
Slide 9 - Diapositive
Slide 10 - Diapositive
Radical change: the industrial revolution
Change in which manual labour was replaced by machines.
Slide 11 - Diapositive
Global culture?
Slide 12 - Diapositive
Three factors for globalisation:
1 transportation technology:
all tools and machines that are used in the movement of people and goods
containerisation: standardised transport
Slide 13 - Diapositive
3 free trade
trade barriers
Slide 14 - Diapositive
International division of labour
Slide 15 - Diapositive
www.bilaterals.org
Slide 16 - Lien
Transnational corporations
A transnational corporation (TNC) or multinational is a company with branches in more than one country.
TNCs increase globalisation by linking together countries through the sales of goods on the one hand and through the production of goods on the other.
This network of economic activities that covers all the steps to produce finished goods is called the supply chain.
Slide 17 - Diapositive
Supply chain
The production of goods can be split up in different steps:
- R&D (research and development)
- Manufacturing
- Distribution and sales
TNC's often choose to do some parts of the manufacturing process in other parts of the world e.g. Asia
Slide 18 - Diapositive
Stages of the supply chain
The supply chains of most goods will go through three different stages:
Raw materials.
Intermediate goods.
Final goods: these are goods that are directly used by consumers. Most final goods have been manufactured, which means they have been processed in a way. Examples are: sneakers, jeans, T-shirts, smartphones, notebooks, cars and so on.
Slide 19 - Diapositive
Slide 20 - Diapositive
Slide 21 - Diapositive
Offshoring = The relocation of parts of the supply chain from one country to another.
