unit 7 trade fairs

• Engels
• Beroepsopleiding

Trade fairs

beurs

tentoonstellen

organiseren

deelnemers

iets opbouwen/ iets opzetten

deelnemen

Ongekwalificeerd contact, potentiële klant

Have you got any freebies at home?

Which ones would you like to receive?

Which one wouldn't you want to receive?

advantages trade fair

Advantages

- they are a way to make face-to-face contact

- to identify suppliers

- to see what the competition is doing

- to make deals, sales and purchases

- demonstrate and launch products

- test new markets,

- find out what customers want 

-find out about new developments

-get new ideas

disadvantages

Disadvantages

- expensive investment, having to pay to rent exhibition space, and for the design and construction of their stand, travel, accommodation, promotional literature, freebies

Why are trade fairs useful for businessess?

Why do you think planning is important?

What tasks do staff do when they are on a stand?

What actions are important after a trade fair?

Language Spot, page 42

What should / shouldn't you or staff do at trade fairs?

Should is ___ than must or have to.

I should invite my boss to the party - but I'm not going to!

1. advice
2. order
3. stronger
4. weaker

We use should to give an opinion or ____

You should look at a trade fair's statistics.

1. advice
2. order
3. stronger
4. weaker

Company profile

Company profile, page 44

Who is Simon Woodroffe?

What was his big idea?

When did he start his business?

What does he believe makes a successful business?

What are his other companies? Do you think they will be successful?

Do you find anything about Simon and his business ideas surprising?

conveyor belt

loan

turnover

growth

key to success

getting a bit late