Cette leçon contient 12 diapositives, avec diapositives de texte.
Éléments de cette leçon
Tagline
Slide 1 - Diapositive
What is a tagline?
A short, catchy phrase that identifies your book, reinforces its core message and follows it everywhere:
TV, social media, advertising, merchandise ... you name it!
Slide 2 - Diapositive
How to write a tagline?
KISS (keep it simple, stupid).
What is an important theme in your story?
Use power words to evoke an emotion (fear, dread, mystery, happiness) and grab the reader's attention.
Slide 3 - Diapositive
How to write a tagline?
KISS (keep it simple, stupid).
What is an important theme in your story?
Use power words to evoke an emotion (fear, dread, mystery, happiness) and grab the reader's attention.
Examples
Slide 4 - Diapositive
Blurb
Slide 5 - Diapositive
What is a blurb?
A short description that promotes your book and conveys to the reader what it is about.
It should grab the reader's attention in no more than 200 words and should be catered to your target audience.
Slide 6 - Diapositive
How to write a blurb?
What is your book about?
Who is the main character?
What is your target audience?
Gather this information into a short text (200 words max) and use catchy words to grab the reader's attention and make the character(s) come alive. Keep your target audience in mind!
Slide 7 - Diapositive
How to write a blurb?
What is your book about?
Who is the main character?
What is your target audience?
Gather this information into a short text (200 words max) and use catchy words to grab the reader's attention and make the character(s) come alive. Keep your target audience in mind!
Slide 8 - Diapositive
Author bio
Slide 9 - Diapositive
What is the author bio?
A short biography to introduce the author and sum up their previous works, authorly credentials, and anything else!
It gives the readers a sense of who the author is and is important when it comes to marketing the book.