Grade 10_Business Studies_Target Market

• Business Studies
• Secondary Education

and Segmentation

Wednesday, 6th of September 2023

Tuesday, 10th of September 2024

1. To be able to identify target markets.
2. To identify the two types of market segmentation.
3. To identify the needs and wants of different markets. 

draw a dress

Rolex income

It is important to think of who is going to buy the product. This is called ___________.

1. target market
2. services
3. production

A computer games, trainers and junk food business. Who is their target market?

Who are Starbucks' target market?

Businesses divide people into groups to make and sell products that different groups will buy. This is called ____________.

1. target market
2. production
3. segmentation
4. needs and wants

There are two ways to segment (divide) a market. Through __________________ and _______________ segmentation.

1. sellers, customers
2. industrial, consumer
3. geographic, demographic
4. -

geographic

demographic

1. demographic
2. geographic

1. demographic
2. geographic
3. -
4. -

1. demographic
2. geographic
3. -
4. -

1. demographic
2. geographic
3. -
4. -

1. demographic
2. geographic
3. -
4. -

Complete the LMS activity below. 

I mastered today's lesson!

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