5VCAE Writing a proposal

Writing a proposal - 4VCAE
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Writing a proposal - 4VCAE

Slide 1 - Diapositive

What is a proposal?
A proposal is a written document that is submitted to an organization with the aim of persuading them to accept a particular course of action, or provide funding for a specific project. A proposal can be either formal or informal, but most commonly takes the form of a business proposal. This type of proposal is usually made by businesses who are seeking investment from venture capitalists, or looking to secure contracts from government agencies. 

Slide 2 - Diapositive

What is a proposal?
There are three main types of proposals:
1. Request for Proposal (RFP): An RFP is a document that businesses use to solicit proposals from vendors. 
2. Informal Proposal: An informal proposal is not as formal as an RFP, but it still puts forth a plan or idea with the intention of getting approval from the recipient. 
3. Personal Proposal: A personal proposal is one that does not involve any monetary exchange. 

Slide 3 - Diapositive

Today you will:
  • Learn how to write a proposal
  • Learn how to form formal sentences in your proposal
You will need:
  • CAE book p. 60-61


Slide 4 - Diapositive

What is the purpose of a proposal?
  1. You try to persuade readers to follow a course of action.
  2. Your audience can vary; therefore, you should think about your writing style. Should you use formal or informal language?
  3. In your proposal, you have to make a persuasive case for action that should be taken based on factual information.

Slide 5 - Diapositive

How do you write a proposal?
  • Where possible, answer using your own vocabulary, not the words from the task. Planning before you write will help.
  • Use the format of a proposal, i.e. a title, sections, headings, an introduction and a conclusion.
  • For the CAE exam: Keep within the word limit, but definitely check whether you have mentioned all the important info.




Slide 6 - Diapositive

Proposal Structure

Slide 7 - Diapositive

CAE Proposal Requirements

Slide 8 - Diapositive

The series will appeal _________ people of all ages.

Slide 9 - Question ouverte

They should focus ______ local issues

Slide 10 - Question ouverte

We should provide viewers _____ situations they can identify _______

Slide 11 - Question ouverte

So.... what does a good proposal contain?

Slide 12 - Carte mentale

Over to you:
  • Ex. 1-8 you can work on together and help prepare and discover proposals further
  • Ex. 9 on your own (ready to recieve peerfeedback next week) 




Slide 13 - Diapositive

Peer Review Checklist
  • Title
  • Introduction: Purpose of the proposal, restate topic, 3 main key points.
  • Body: 3 key points and a heading for each paragraph.
  • Conclusion: final recommendations
  • Future tense with reference to the future.
  • Appropriate word choice.
  • Polite but assertive tone of voice.
  • Check grammar, spelling and punctuation.

Slide 14 - Diapositive