Podcast Hosting Platforms: Comparing Spotify, Apple Music, and YouTube

Podcast Hosting Platforms: Comparing Spotify, Apple Music, and YouTube

Learning Objective

At the end of the lesson, you will be able to identify 3 different podcast hosting platforms and understand the basic advantages and disadvantages of each platform in relation to podcast hosting.

What do you already know about podcast hosting platforms?

Introduction

What is a podcast hosting platform? It is a service that stores and delivers podcast episodes to listeners. Let's explore three popular podcast hosting platforms: Spotify, Apple Music, and YouTube.

Spotify as a Podcast Host

Demographic: Wide range of listeners, particularly popular among younger audiences. Advantages: Large user base, easy integration with Spotify app. Disadvantages: Limited analytics, less discoverability compared to music content.

Apple Music as a Podcast Host

Demographic: Wide range of listeners, particularly popular among Apple users. Advantages: High discoverability, detailed analytics. Disadvantages: Limited platform integration, smaller user base compared to Spotify.

YouTube as a Podcast Host

Demographic: Wide range of viewers, popular among video content consumers. Advantages: Broad audience reach, integration with YouTube ecosystem. Disadvantages: Less focused on audio content, limited podcast-specific features.

Comparing the Platforms

Factors to consider when choosing a podcast hosting platform: demographic reach, viewer/listenership, price, ease of access, analytics, and platform integration. Each platform has its own strengths and weaknesses in these areas.

Choosing the Right Platform

Consider your target audience, content type, and goals. Which platform aligns best with your podcast? Evaluate the advantages and disadvantages discussed earlier to make an informed decision.

Activity: Evaluate Your Podcast

Take a few minutes to evaluate your own podcast. Which platform do you think would be most appropriate? Justify your choice based on the advantages and disadvantages discussed.

Share and Discuss

Share your chosen platform with a partner and discuss your reasoning. Be prepared to share your partner's choice with the class.

Final Thoughts

There is no one-size-fits-all solution when it comes to podcast hosting platforms. Consider your audience, goals, and content type to make the best decision for your podcast.

Quiz

Take the quiz to test your understanding of the advantages and disadvantages of podcast hosting platforms.

Resources

Provide additional resources for exploring and comparing podcast hosting platforms.

Conclusion

Congratulations! You have learned how to identify and compare different podcast hosting platforms. Remember to choose the platform that suits your podcast's goals and audience.

Write down 3 things you learned in this lesson.

Have students enter three things they learned in this lesson. With this they can indicate their own learning efficiency of this lesson.

Write down 2 things you want to know more about.

Here, students enter two things they would like to know more about. This not only increases involvement, but also gives them more ownership.

Ask 1 question about something you haven't quite understood yet.

The students indicate here (in question form) with which part of the material they still have difficulty. For the teacher, this not only provides insight into the extent to which the students understand/master the material, but also a good starting point for the next lesson.