English year 1 term 1 lesson 5

• Communicatie
• HBO
• Studiejaar 1

Landing: lesson 5

Lesson objective

Students identify knowledge gaps by checking their

knowledge of previously learned material (points 1 &

4), students hone their press release writing skills by

completing exercises (point 2) and acquire new

language/communication skills (point 3).

PR format (strongly suggested)

• Title and Italicized Subheading to summarize the News
  
• News Location and news peg in opening line
  
• Two to Three Paragraphs to Add Information
  
• Bulleted Facts or Figures (optional)
• Direct quotes from important people (optional & can be fictional in this case; APA as much as possible, particularly REAL sources)
• Company Description at Bottom
  
• Contact Information and "For Immediate Release" at the Top
  
• A "###" at the End

Real world examples

Royal Caribbean

Cheap Tickets

StudentUniverse

Practical writing exercise

Following the PR format from slide 3 of this LessonUp & the instructions from writing assignment 3, we will work on the final press release individually. Please raise your hand if you have questions in the meantime. You may brainstorm with a classmate but please only talk about the assignment & do not distract the others. Upload in Teams when you are finished/use your first name in the file name.

Do we need a 5 minute break?

YES

NO

PR review

We will pick 2 or 3 example press releases to review as a class now. Look out for the 5 w's + how, interesting supporting information, quotes/facts/figures, and format.

Grammar review (book) module 5: page 116-117

Answers found on

Page 393

Written Assignment 3

All versions of the press release for written assignment 3 must be uploaded to the written assignment 3 folder by 9am on Monday, October 11th. I will download the word documents with names on them that are uploaded by or before then into one document that will be used for the in-class teacher + peer feedback session that will take place in lesson 6. PLEASE HIGHLIGHT 50 WORDS YOU WANT FEEDBACK ON SPECIFICALLY!

Are you feeling confident in writing the press release?

Yes

No

Somewhat