What does it cost to make your product? What materials are needed?
Example: Bottle - $0 (recycled)
Charcoal - $1.00
Sand & Gravel - $0.50
Cheesecloth - $0.50
Rubber Band - $0.25
Total: $2.25
Imagine you received $100,000 to solve this problem. Create a plan for how you’d spend the money to make a real impact.
Example: Make 10,000 filters ($2.25 each = $22,500), pay for shipping, testing, awareness campaigns, and build a website.