3. typography, layout, colour, basics rehearse

• Kunst
• Middelbare school
• vwo
• Leerjaar 3

leading is space between

1. letters
2. lines of text

tracking is space between

1. letters
2. lines of text

serif fonts are used a lot for

1. formal articles
2. newspapers
3. websites
4. all answers are correct

What is wrong in this poster?

1. bad font
2. bad leading and tracking
3. bad leading and font
4. bad hierarchy

Without good alignment, your work can feel ........................

1. contrasted
2. disorganised
3. eye catching
4. consistant

What is 'bad' in this
work?

1. the contrast
2. the repitition
3. the alignment

The fundamentel elements of design are

1. line, form, paint, colour
2. line, shape, form, weight, balance
3. line, shape, form, texture, balance
4. line, balance, weight, jagged, wavy

This image best shows the word

1. colour
2. alignment
3. proximity
4. equal

In this poster they played with

1. hierarchy
2. leading
3. tracking
4. weight

What went wrong in this poster?

1. kerning
2. leading
3. tracking
4. weight

This colour scheme is....

1. secondary
2. monochromatic
3. analogous
4. complementary

This colour scheme is....

1. split-complementary
2. triadic
3. analogous
4. complementary

This colour scheme is....

1. split-complementary
2. triadic
3. analogous
4. complementary

saturation is

1. the colour itself
2. the intensitiy of the colour (subtle or vibrant)
3. how dark or light a colour is
4. all answers are correct

What is a problem here?

1. the readability is bad
2. There are too many colours
3. The contrast is too big
4. all answers are correct

This image shows the correct and bad use of .................

it shows the correct/bad use of...

1. colour
2. leading
3. white space
4. contrast

Ouch! 

What went wrong in this poster? 
Name as many items as you can using technical terms if you can. 

What went wrong in the previous poster?