Facilitator (Alice, Project Manager):
"Good morning, everyone! Thanks for joining. Today, we’re here to kick off our new project, the launch of the Aurora Smart Watch, which is set for a release date in Q2. Our main goals today are to discuss our project timeline, go over each department’s responsibilities, and identify any initial concerns that might impact our deadlines. Let’s start with a quick review of our objectives."
Marketing Lead (Tom):
"Thanks, Alice. From the marketing side, our goal is to generate enough pre-launch buzz to capture around 15% of the market in the first quarter. We’re looking at an aggressive campaign using social media influencers, as well as email and digital advertising. We’re just starting the research on competitors, and our content team is developing messaging that highlights our unique features. we’ll need to keep everyone updated closely."