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3E Economics par. 5.3
Par. 5.2 assignment 4a
A
Gerard: 4 > 3
B
Frits: 7 > 4,50
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Quizvraag
Economie
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vwo
Leerjaar 3
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Par. 5.2 assignment 4a
A
Gerard: 4 > 3
B
Frits: 7 > 4,50
Slide 1 - Quizvraag
Par. 5.2 assignment 4b
A
Gerard: 4,50 < 7
B
Frits: 7 > 4,50
C
Gerard: (4,50 / 4 < (7 / 3)
D
Frits: (7 / 3) > (4,50 / 4)
Slide 2 - Quizvraag
Par. 5.2 assignment 8a
Dutch international competitiveness will ...
A
Decrease
B
Increase
Slide 3 - Quizvraag
Par. 5.2 assignment 8b
A
5 - 10
B
10 - 5
C
105 / 110
D
110 / 105
Slide 4 - Quizvraag
Price including VAT € 48,95
Price excluding VAT?
A
38,67
B
40,45
Slide 5 - Quizvraag
In profit calculations we always have to use the price ...
A
excluding VAT
B
including VAT
Slide 6 - Quizvraag
Profit calculations
Sales = amount of goods sold
Turnover = Sales x Selling price
( use Selling price excluding VAT )
Slide 7 - Tekstslide
Profit calculations
Purchase value = Sales x Purchase price
( use Purchase price excluding VAT )
Gross profit = Turnover - Purchase value
Slide 8 - Tekstslide
Profit calculations
Net profit = Gross profit - Operating costs
Examples operating costs:
- Wages
- Depreciation charges
- Rent
- Advertising costs
Slide 9 - Tekstslide
Assignment gross- and net profit
10 minutes
Slide 10 - Tekstslide
Assignment gross- and net profit
1 > 15.400 2 > 3.500
3 > 29,4% 4> 22,7%
5 > 1.430 6 > 9,3%
7 > 14.700 8 > 4.200
9 > 2.450 10 > 171,3%
Slide 11 - Tekstslide
You see an ad about the McSpecial winter edition, only available until February 1st. What do you do?
A
Not visit McDonlads
B
Visit McDonalds before February 1st
Slide 12 - Quizvraag
You're driving along the highway, you're hungry and you spot a big yellow M. What do you do?
A
Drive on
B
Go to McDonalds
Slide 13 - Quizvraag
The burger costs € 5,50. The burger menu including fries and a soda costs € 7,50. What do you do?
A
Buy the burger
B
Buy the menu
Slide 14 - Quizvraag
The menu costs € 7,50. The supersize menu with large fries and large soda costs € 8,50. What do you do?
A
Buy the regular menu
B
Buy the supersize menu
Slide 15 - Quizvraag
Marketing
Influencing ( potential ) customers to buy your product
Marketing mix: - Product
- Price
- Place
- Promotion
- People
Slide 16 - Tekstslide
Which company has the better marketing mix?
A
AH
B
Aldi
C
Both have a good marketing mix
D
Both have a bad marketing mix
Slide 17 - Quizvraag
Product
material characteristics <---------> non material characteristics
Product life cycle
A brand <--------> B brand
manufacturer brand <-------> house brand
Slide 18 - Tekstslide
Price
psychological prices
discounts
increasing prices <------------> decreasing prices
price discrimination
Slide 19 - Tekstslide
Place
direct distribution <----> indirect distribution
city centre <----------> near motorways
internet, e commerce
Slide 20 - Tekstslide
Promotion
Target group, media
mass communication <--------> personal communication
product advertising <--------> brand advertising
individual advertising <-------> collective advertising
Slide 21 - Tekstslide
People
Friendly
Reliable
Expert
Slide 22 - Tekstslide
www.ster.nl
Slide 23 - Link
Hw.
Par. 5.1 assignments 5 and 7
Par. 5.3 assignments 12 and 13
Slide 24 - Tekstslide
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