S43A 21-11-22

target group
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Slide 1: Mind map
EngelsMBOStudiejaar 4

This lesson contains 21 slides, with interactive quizzes, text slides and 1 video.

time-iconLesson duration is: 60 min

Items in this lesson

target group

Slide 1 - Mind map

Possible answers
direct contact between customers and companies
customer servicer experience
not rely on data but listen to the wishes of their target group
customers tend to come back then
e.g. patients, guests etc.

Slide 2 - Slide

A good way to get to know your target group is by conducting a survey: either online or in the street.

Slide 3 - Slide

Slide 4 - Video

Now think of three questions you could ask your future target group.

Slide 5 - Slide

For example:

Do you think personal attention from a company is important?
How long do you think the response time for answering a question should be?
How important are other customers’ reviews to you when you buy a product?


Slide 6 - Slide

gemiddelde
A
everage
B
average
C
meen
D
mean

Slide 7 - Quiz

What does attach mean in Dutch?

Slide 8 - Open question

What does facilities mean in Dutch?

Slide 9 - Open question

public transport

Slide 10 - Open question

Routines are always reassuring, especially for young children.

Slide 11 - Open question

who and that
1 In general, we use who every time we refer to a person or a group of people.

The Olympic swimmers who won a golden medal flew back home this weekend.

Slide 12 - Slide

who and that
2. We can also use that to refer to a person or a group of people.  We mostly use that when we’re talking about a person or group of people in a less specific way. We use who when we’re talking about a specific person.
I don’t like people that don’t clean up their dogs’ poo.

Slide 13 - Slide

which and that
1. In general, we use which to refer to everything that is not a person, such as events or things:
The glasses which you sent us were all broken.

Slide 14 - Slide

which and that
2. In some cases, we use that, instead of which, to refer to events or things. This is the case if:

There is a superlative in the sentence.
That was the best holiday that we have ever had.
The words all, any, anything, everything, first, last, nothing, only, or something occur in the sentence.
There was nothing that we could do for her.

Slide 15 - Slide

I gave the book to my father, ..... celebrated his birthday this weekend.
A
that
B
which
C
who
D
nothing

Slide 16 - Quiz

The barista .... made my coffee was wearing a green shirt.
A
which
B
that
C
D
who

Slide 17 - Quiz

Most of the people ... applied for this job were younger than 25.
A
who
B
which
C
that
D
nothing

Slide 18 - Quiz

The door was not locked, ... I thought very odd.
A
which
B
who
C
that
D
nothing

Slide 19 - Quiz

There was nothing ... we could do for her.
A
which
B
that
C
nothing

Slide 20 - Quiz

Which names go where?
United Kingdom
Great Britain
England
Scotland
Wales
Northern Ireland
Ireland
British Isles

Slide 21 - Drag question