04 - R094 - Visual Identity - Logo Creation

04 - R094 - Visual Identity - Logo Creation
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Slide 1: Slide
ComputingUpper Secondary (Key Stage 4)GCSE

This lesson contains 10 slides, with interactive quizzes and text slides.

time-iconLesson duration is: 50 min

Items in this lesson

04 - R094 - Visual Identity - Logo Creation

Slide 1 - Slide

Which is the best logo design and WHY?

Slide 2 - Open question

KO - students will be able to create a vector logo using Vectr software, demonstrate proficiency in saving and exporting the logo in various formats, and articulate their design choices 
ALL - Create a Vector Logo, Save and Export and Demonstrate Knowledge in the evidence document
MOST - Create a Unique Logo, Save and Export Effectively and Present and Justify in the evidence document
SOME - Create a Professional Logo, Optimise for Multiple Platforms and Defend Design Decisions in the evidence document

Slide 3 - Slide

Slide 4 - Slide

Slide 5 - Slide

Slide 6 - Slide

Slide 7 - Slide

Task - Create and evidence your Visual Identity
  1. Create your logo using Vector Software.
  2. Evidence how you created your logo using the tools in Vectr.
  3. Export your logo as a bitmap (PNG) and as a Vector (SVG) and save in your Task 2 folder.
  4. Evidence how you saved and exported your files. 
Screen Shot Short Cut: Windows Key, Shift and S / Convert the shape to an editable path in Inkscape:Press Shift + Ctrl + C (or Path > Object to Path in the menu)

Slide 8 - Slide

Swap seats with the student next to you and answer the following questions.....
1) Does the logo show what it's supposed to for the brand or idea?
2) Do all the parts of the logo look like they belong together?
3) Can the logo be used in different places and sizes easily?

"Whereabouts is a new publishing company which has a goal to create a travel guide for every country in the world. The target audience for the guide will be environmentally conscious independent travellers. "

Slide 9 - Open question

Task - Create and evidence your Visual Identity
Use your peer feedback to improve your logo...
  1. Create your logo using Vector Software.
  2. Evidence how you created your logo using the tools in Vectr.
  3. Export your logo as a bitmap (PNG) and as a Vector (SVG) and save in your Task 2 folder.
  4. Evidence how you saved and exported your files. 

Screen Shot Short Cut: Windows Key, Shift and S

Slide 10 - Slide