Lesson 3

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EnglishVocational Education

This lesson contains 23 slides, with text slides.

Lesson duration is: 90 min

Items in this lesson

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2. to cause offence

3. to get away

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Grammar Review

Do you recall the meaning of the words despite / in spite of / although / even though?

What is the difference between despite/in spite of and although/even though?

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https:

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Is there a Russian brand that is becoming international?

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Reading overview

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Time for speaking ;)

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Listening

Before we go on doing listening exercise relatred to international brands and marketing, let's do a little "warm-up" listening exercise ;)

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https:

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1. Which two marketing strategies does he mention?

2. What does he say about

a) the OneCafe company, and b) Lux?

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Darrell Kofkin is Chief Executive of the Global Marketing Network, a training organisation which offers qualifications in international marketing.

Listen to the interview and complete the gaps in these two extracts .

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