Criteria A: What is Corporate Identity

Wat is 'Corporate Identity'?
Cluster 1 
1 / 16
suivant
Slide 1: Diapositive
Art and designSecondary EducationAge 13

Cette leçon contient 16 diapositives, avec quiz interactifs, diapositives de texte et 1 vidéo.

time-iconLa durée de la leçon est: 60 min

Éléments de cette leçon

Wat is 'Corporate Identity'?
Cluster 1 

Slide 1 - Diapositive

Slide 2 - Lien

Slide 3 - Vidéo

Where was Coca - Cola founded?
A
Atlanta
B
Washington
C
South Carolina
D
Texas

Slide 4 - Quiz

Was coca - cola (the product) initially a beverage drink?
A
Yes
B
No

Slide 5 - Quiz

The inventor (John Pemberton) sold his secret recipe to a businessman (Asa Griggs Candler). What are the ways the businessman promote coca-cola?

Slide 6 - Question ouverte

When other cola companies tries to copy Coca - Cola, how did Coca- Cola improve their unique identity for the world?
A
They made the unique Contour Bottle.
B
They create more posters
C
They change their logo colour.
D
They started a new company and name it Pepsi

Slide 7 - Quiz

What is Corporate Identity?

Slide 8 - Question ouverte

Why is it important?

Slide 9 - Question ouverte

Class Activity Time

Slide 10 - Diapositive

Slide 11 - Diapositive

Create your own logo
Make your own logo. Your logo should communicate what is unique about you or things that you are interested in.

(like mine!)

Slide 12 - Diapositive

Sketch your logo with pencil drawing technique in your sketchbook (or paper).
Challenge yourself to design your logo via these apps
Canva
Assembly
Powerpoint
Paper 53

Slide 13 - Diapositive

Remember!
Your logo should apply these design principles:
  1. Font (Typography)
  2. Size
  3. Colour (Colour Theories)
  4. Sufficient Space between each object 

Slide 14 - Diapositive

Homework
Share 3 important points of your logo through a video.

Slide 15 - Diapositive

Exit Task
In your own words, explain what is corporate identity and the various ways to promote the identity of the company.

Slide 16 - Diapositive

Plus de leçons comme celle-ci