Lesson one

• Creative Media
• Higher Education (non-degree)

Creative Media - what do you want from this course?

While the creative industries include a very broad spectrum of practices, many are closely related and share both creative processes and required skills. In addition, with the increase in the use of technologies, there are continued convergences between creative practices and their associated professions.

In this unit, students will explore both the creative industries and the specific areas of creative media production.

By developing a broad understanding of the industry, business practices, and specific skills, students will be able to situate their own work and skills within the specific industries and the wider sector

LEARNING OUTCOMES

BY THE END OF THIS UNIT STUDENTS WILL BE ABLE TO:

LEARNING OUTCOMES

1. Discuss the relationship between creative media production and the creative industries, based on historic and contemporary precedents.

2. Explain the different forms of company and employment within the creative industries in Northern Ireland.

LEARNING OUTCOMES

3. Evaluate the roles and relationships within a specific area of creative media production.

4. Analyse factors that may affect the future development of a specific area of creative media production.

T.J. O Grady Peyton

Commercial Director 

tjogradypeyton.com

T.J.'s background

Graduate of London Film School’s filmmaking MA program

Award winning short film filmmaker 

Shotlisted for the 2013 Cannes Young Directors Award after shooting a test promo for sportwear brand Adidas.

Being talented isn't enough...

You need to understand the business in order to make a living in the business...

*Margaret Bourke-White

Research in class...

Choose one of your favourite photographs. 

Find out....

The Studio/Photographer that produced it.

5 other Photographs made by this studio.

Production location/s.

One interesting factoid linked to the Photograph.

Can you contact this photographer/videographer?

Meet them for a coffee/zoom call. 

Discuss their career. 

Tip: People love to talk about their work. 

Questions to ask next page... 

career.berkeley.edu