Effective Storytelling and Techniques in Business

Effective Storytelling and Techniques in Business
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Slide 1: Tekstslide

In deze les zitten 10 slides, met interactieve quizzen en tekstslides.

Onderdelen in deze les

Effective Storytelling and Techniques in Business

Slide 1 - Tekstslide

Deze slide heeft geen instructies

Learning Objectives
At the end of the lesson, you will be able to identify and apply the elements of effective storytelling using the SCREEN acronym.
At the end of the lesson, you will understand and utilize various storytelling techniques from the Technique Toolkit to enhance audience engagement and message clarity.
At the end of the lesson, you will be able to craft a business story by defining its purpose, knowing your audience, leveraging the setting and resources, and expressing your personal style.

Slide 2 - Tekstslide

Deze slide heeft geen instructies

What do you already know about effective storytelling in business?

Slide 3 - Woordweb

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Elements of Effective Storytelling using the acronym SCREEN
SCREEN: Simplicity, Clarity, Relatability, Engagement, Entertainment, Novelty

Slide 4 - Tekstslide

Deze slide heeft geen instructies

Technique Toolkit for Enhanced Storytelling
Technique Toolkit: Personal Anecdote, Audience Dialogue, Rule of Three, Contrast, Headline, Metaphor, Human-Scale Statistics, Popular Culture References, Visual Communication, Data-Driven Storytelling

Slide 5 - Tekstslide

Deze slide heeft geen instructies

Steps to Crafting a Business Story
Crafting a Business Story: Define the story's purpose, know your audience, consider the setting and resources, incorporate your personal style

Slide 6 - Tekstslide

Deze slide heeft geen instructies

Definition List
SCREEN: An acronym for Simplicity, Clarity, Relatability, Engagement, Entertainment, Novelty, which are key elements of effective storytelling.

Technique Toolkit: A set of tools including Personal Anecdote, Audience Dialogue, Rule of Three, Contrast, Headline, Metaphor, Human-Scale Statistics, Popular Culture References, Visual Communication, and Data-Driven Storytelling, used to enhance the impact of storytelling. 

Crafting a Business Story: The process of creating a narrative for business purposes that involves defining the story's purpose, knowing the audience, considering the setting and resources, and incorporating the storyteller's personal style.

Slide 7 - Tekstslide

Deze slide heeft geen instructies

Write down 3 things you learned in this lesson.

Slide 8 - Open vraag

Have students enter three things they learned in this lesson. With this they can indicate their own learning efficiency of this lesson.
Write down 2 things you want to know more about.

Slide 9 - Open vraag

Here, students enter two things they would like to know more about. This not only increases involvement, but also gives them more ownership.
Ask 1 question about something you haven't quite understood yet.

Slide 10 - Open vraag

The students indicate here (in question form) with which part of the material they still have difficulty. For the teacher, this not only provides insight into the extent to which the students understand/master the material, but also a good starting point for the next lesson.