Lesson 16 paragraph 4.3 part 2

• Economie
• Middelbare school
• havo
• Leerjaar 3

Welcome T3!

Economics: lesson 16

Planning: Marketing 

Paragraph 4.3: How do I sell my idea

1. Start of the lesson

2. Lesson goals

3. Check HW together: 29

4. Short explanation + lesson goals check

5. Time for your homework

Homework check

Paragraph 4.3: How do I sell my idea

Q29 together

Lesson goals

1. You can explain the concept of marketing.

2. You can calculate market share.

3. You can explain the use of marketing tools.

New today:

4. You can give examples of commercial and social persuasion.

5. You can explain how to use pricing to increase sales.

Commercial advertising/ persuasion

Idealistic advertising

Pricing policy

Psychological pricing

Penetration pricing

Price skimming

Lesson goals

1. You can explain the concept of marketing.

2. You can calculate market share.

3. You can explain the use of marketing tools.

New today:

4. You can give examples of commercial and social persuasion.

5. You can explain how to use pricing to increase sales.

Let's get down to business!

• What: Do exercises 34 and 36 until 40 of paragraph 4.3

• With whom: Discuss with you neighbor quietly 

• Purpose: L2 goal: Practise marketing English + accomplish the lesson goals

• Done?: Tell me! I'll tell you what to do next