6A - Word on the street
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Slide 1 - Woordweb
Question: Imagine you really want these sneakers. Who has influenced you to want these? Where might you have seen these shoes before?
Slide 2 - Tekstslide
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Any difficult words from the text?
Slide 3 - Woordweb
discuss difficult words for PWF
The girl in the café
A
is being sold something
B
has the same conversation with a different boy
C
is working with the boy
D
will probably buy the computer game
Slide 4 - Quizvraag
This is ex. 2 SB
The tourist in the street wants
A
someone to help them
B
to help someone
C
to advertise something
D
to give something away
Slide 5 - Quizvraag
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Stealth marketing is
A
marketing through personal recommendation
B
advertising in magazines
C
marketing by teenagers
D
expensive and difficult to do
Slide 6 - Quizvraag
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When companies use stealth marketin, they
A
sell their product in an illegal way
B
give away their products for customers to try
C
use people that customers 'trust'to sell something
D
only use people on the street to sell something
Slide 7 - Quizvraag
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What does Tanya say about stealth marketing?
A
It makes her feel uncomfortable
B
She often has to pay for products
C
She enjoys making videos of shopping trips
D
It makes her feel better than her friends
Slide 8 - Quizvraag
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Slide 9 - Tekstslide
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tricks
A
to talk someone into doing something
B
to lie to someone
Slide 10 - Quizvraag
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launch
A
to advertise something for the first time
B
to show something so people can look at it
Slide 11 - Quizvraag
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research
A
to study something in more detail
B
to aim something at someone
Slide 12 - Quizvraag
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targets
A
to lie to someone
B
to aim something at someone
Slide 13 - Quizvraag
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persuade
A
to talk someone into doing something
B
to have an effect on someone's ideas and choices
Slide 14 - Quizvraag
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influence
A
to have an effect on someone's ideas and choices
B
to advertise a product and encourage people to buy it
Slide 15 - Quizvraag
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promote
A
to advertise a product and encourage people to buy it
B
to aim something at someone
Slide 16 - Quizvraag
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display
A
to advertise something for the first time
B
to show something, so people can look at it
Slide 17 - Quizvraag
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on special offer
brand image
insider knowledge
marketing agency
company that develops ideas for adverts
to have more information about a product than other people
an idea associated with its name
cheaper than usual
Slide 18 - Sleepvraag
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Slide 19 - Tekstslide
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Slide 20 - Tekstslide
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Slide 21 - Link
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Slide 22 - Tekstslide
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Slide 23 - Tekstslide
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