Mapping the SMAW Market in Your Local Area

Mapping the SMAW Market in Your Local Area

Learning Objective

At the end of the lesson, you will be able to independently create a business vicinity map reflective of the potential SMAW market within your locality/town.

Explain to the students that the goal of this lesson is to learn how to create a business vicinity map for the SMAW market in their local area.

What do you already know about the potential market for SMAW in your town?

What is SMAW?

SMAW stands for Shielded Metal Arc Welding, also known as stick welding. It is a common welding process using a consumable electrode covered in flux.

Introduce the concept of SMAW and its significance in the welding industry.

Importance of Market Analysis

Market analysis helps businesses identify potential customers, competitors, and market trends. It is crucial for making informed business decisions.

Explain the importance of conducting market analysis before starting a business.

Identifying Potential SMAW Market

Research local industries that heavily rely on welding services, such as construction, manufacturing, and automotive. Look for areas with a high concentration of these industries.

Guide students on how to identify potential SMAW market by researching local industries.

Mapping Business Vicinity

Create a detailed map of your local area/town. Mark locations of industries identified earlier. Use different symbols or colors to represent the intensity of SMAW market potential.

Instruct students to create a business vicinity map, marking locations of industries and using symbols to represent market potential.

Market Potential Factors

Consider factors like proximity to potential customers, competition, accessibility, and overall demand for welding services when determining market potential.

Explain the factors that should be considered when assessing market potential in different areas.

Analyzing the Map

Analyze the map to identify areas with the highest potential SMAW market. These areas can be targeted for business growth and expansion.

Guide students on how to analyze the business vicinity map to identify areas with the highest potential SMAW market.

Reflection and Action Plan

Reflect on the findings from the map analysis and create an action plan for starting or expanding a SMAW business in the identified areas.

Encourage students to reflect on their findings and develop a plan for starting or expanding a SMAW business based on the analysis.

Write down 3 things you learned in this lesson.

Have students enter three things they learned in this lesson. With this they can indicate their own learning efficiency of this lesson.

Write down 2 things you want to know more about.

Here, students enter two things they would like to know more about. This not only increases involvement, but also gives them more ownership.

Ask 1 question about something you haven't quite understood yet.

The students indicate here (in question form) with which part of the material they still have difficulty. For the teacher, this not only provides insight into the extent to which the students understand/master the material, but also a good starting point for the next lesson.