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Choose one of the following two ads. Answer the questions for the ad you chose.
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Slide 1:
Slide
Engels
Middelbare school
vwo
Leerjaar 4
This lesson contains
10 slides
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interactive quizzes
and
text slide
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Print ad analysis
Choose one of the following two ads. Answer the questions for the ad you chose.
Slide 1 - Slide
www.cars101.com
Slide 2 - Link
www.cars101.com
Slide 3 - Link
What images/pictures are featured in the ad?
Slide 4 - Open question
What kind of text is included in the ad? What does it say?
Slide 5 - Open question
What is the implied message of the ad? What is the ad saying about the product?
Slide 6 - Open question
How do they try to sell the product? What techniques do they use?
Slide 7 - Open question
Who is the target audience/market they are trying to sell the product to?
Slide 8 - Open question
What, if any, propaganda techniques are used?
Slide 9 - Open question
Do they use logical (logos), emotional (pathos), or character (ethos) appeals in their ad? How do they use them?
Slide 10 - Open question
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