MYP1 Lesson 1/2

• Engels
• Middelbare school
• vwo
• Leerjaar 1

MYP1 Lesson 1/2

Good Afternoon

Lesson Plan

1. Homework 

2. Introducing Unit 1

3. Warm-up Activity

4. Reading

5. Presentational Devices

6. Analysing Adverts - Part 1

7. Analysing Adverts - Part 2

Which was your favourite creation myth?

Unit 2

Do advertisements run the world?

Unit 2

Advertisements share a common purpose, but through making certain linguistic and stylistic choices, writers can communicate ideas and tailor their messages to appeal to specific audiences on a global scale.

Unit 2

Unit 2

Key Words:

Advertising / Brand / Commercial 

Charity / Logo / Public Service

Marketing / Slogan

How easily are you influenced by advertising?

010

Activity 

Let's read these texts:

page 84

page 85

Activity

Who is the target audience? Why?

What is the overal message ?

Where would you have found this advert?

What is the effect of direct address?
(e.g. using the pronoun "you")

Activity

Activity