Elevator pitch

• Engels
• Middelbare school
• vwo
• Leerjaar 6

Welcome

How to make an elevator pitch

Duration

An average elevator ride is 118 seconds - this should be the duration of your pitch.

Less or more time? it will cost points. See assessment form.

Watch the following video

Write down 9 things NOT to do

What NOT to do:

Start with a high five

Use notecards

Steamroll the conversation (intimidate, use a torrent of words without allowing any responses)

Use slang

Use jargon

Be too pushy

Wing it (do it without proper preparation or time to rehearse)

Lead with too much background

Forget to make your ask

What to include:

Which three things should you think of?

The Hook

A solid introduction that states 

• who you are, 
• the value of your work, and 
• the impact you make. 

Remain compelling:

• Don’t overload your listener with information.  
• Don't water down your cause.

The body

Answers the following kind of questions:

• What differentiates your cause from others in the same space?
• How effective are your current programs?
• Do you have any impact stories that are amazing?
• How can someone get involved right now?
• What are you preparing to accomplish in the future?

The wrap up

Bring everything home with a very specific ask.

Be sure you know exactly what you ask from your listener:

• support you
• choose your product
• do something for you

Need to know more?

Read the blog by the maker of the video:  click on the next slide.

www.classy.org

Now redraft your pitch

After it's finished:

• Show it to your classmate
• Ask questions if you like
  
• Next steps:
  Listen to feedback and improve your pitch
  

      Learn it by heart, practise, practise again,
      deliver it to your classmates/parents/...