Unit 3, marketing trends 2024

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Slide 1: Slide
EngelsMBOStudiejaar 3

This lesson contains 30 slides, with interactive quizzes, text slides and 2 videos.

time-iconLesson duration is: 60 min

Items in this lesson

Slide 1 - Slide

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This class:

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Which questions does every business have to ask itself when selling a new product/service

Slide 3 - Open question

What’s unique about my product?
Who is my target buyer/target group?
Who are my competitors?
How do I position my product in the market?
How do I distribute it?

Go on the internet and see if you can find a marketing trend of 2024

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Slide 5 - Video

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1 - AI's Advancement Places More Value on Creatives 
2 - Messaging Apps Go Mainstream
3 - Platform Specificity Fades 
4 - Brands Prioritize Creator-Style Videos 
5 - The Creator Economy Explodes 
6 - SEO and Social Media Merge 
7 - The Line Between Online & Reality Blurs 
8 - Algorithmic Recommendations Overtake User-Curated Content 

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Slide 7 - Video

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What do you know of ....
AI's Advancement Places More Value on Creatives

Slide 8 - Open question

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What do you know of..
Messaging Apps Go Mainstream

Slide 9 - Open question

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What do you know of...
Platform Specificity Fades

Slide 10 - Open question

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What do you know of...
Brands Prioritize Creator-Style Videos

Slide 11 - Open question

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What do you know of...
The Creator Economy Explodes

Slide 12 - Open question

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What do you know of...
SEO and Social Media Merge

Slide 13 - Open question

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What do you know of...
The Line Between Online & Reality Blurs

Slide 14 - Open question

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What do you know of...
Algorithmic Recommendations Overtake User-Curated Content

Slide 15 - Open question

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Slide 16 - Slide

  1. Generation Y
  2. Baby boomers, Gen X, Yuppies
  3. They are all digital activities
  4. They don’t distinguish between the online and the real world
  5. It helps them to keep up to date

Slide 17 - Slide

  1.  be addicted to
  2. trendspotter
  3. high earning
  4. keep up with
  5. disctinction
  6. multitask
  7. word of mouth

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Acronyms

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eta

Slide 21 - Mind map

estimated time of arrival
yolo

Slide 22 - Mind map

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bae

Slide 23 - Mind map

Before Anyone Else
AFK

Slide 24 - Mind map

Away From Keyboard
IMO

Slide 25 - Mind map

in my opinion
POS

Slide 26 - Mind map

parents over shoulder
B4N

Slide 27 - Mind map

bye for now
y

Slide 28 - Mind map

why
j/k

Slide 29 - Mind map

just kidding
afak

Slide 30 - Mind map

as far as I know