Les 2 - Modes of Persuasion

• Engels
• Middelbare school
• havo
• Leerjaar 4

Speeches Lesson 2

Modes of Persuasion

Benoem het gebruik van pen en papier!

Structure of this explanation

For each mode: 

• What is it?
• What are you trying to achieve?
• What do you use to achieve it?
• What should you avoid?
• How valued is it?

Even duidelijkheid over wat er gaat komen

Persuasion

• The appeal to reason, your "argument", that is: the reasoning behind your opinion
  
• Goal: to convince the audience that your reasoning is valid
• Use: logical reasoning, facts, figures
• Avoid: getting your facts wrong, logical fallacies

Aantal voorbeelden die je kunt gebruiken:

Logical reasoning -> All spiders have eight legs. Black Widows are a type of spider. Therefore Black Widows have eight legs.

Facts and figures -> zie voorbeeld (je kan "will come up in a bit" zeggen)

Getting your facts wrong => if you get your facts wrong people won't agree with you, especially if they're easily verifiable

Logical falacies -> It should be okay to destroy property when you are angry  because angry people destroy things. / I saw a bunny this morning and then I was late for work so bunnies are bad luck

Met "given the most weight" bedoel ik dat dit ze echt wordt aangeleerd, terwijl de andere twee meer impliciet zijn

Persuasion

• The appeal to emotion
  
• Goal: get your audience on your side by getting their emotions in tune with you
  
• Use: metaphors or stories, anecdotes, passion in your voice
• Avoid: inappropriate emotion, only going for emotion, not reading the room

stoies / anecdotes help interest your audience. Passion in your voice helps to get people to feel with you.

Inappropriate emotion: als je mensen boos wil maken moet je niet verdrietig doen

Alleen op de emotie gaan wordt vaak niet geaccepteerd, er moet iets van logica in zitten

Not reading the room = als je heel boos doet maar mensen worden niet boos met je dan vinden ze dat vaak niet overtuigend

Persuasion

• The appeal to believability

• Goal: to convince the audience that you know what you're talking about and are trustowrthy
• Avoid: appealing to authority as a reason you're right (I'm a teacher so I'm right), losing goodwill

Example: What's school for?

• Video by Prince Ea, half speech half song
• Pay attention to how he uses pathos, when he uses logos, and how he builds his ethos
• After video: 2 minutes of quiet for you to think a bit more, then 5 minutes of discussing with your buddy, then 5 minutes of discussing as a group

Discussion

• Take 2 minutes to think: which things did you notice / write down?
• Discuss (max 10 min) with your buddy 
• - what works
• - what doesn't 

Assignment (homework next week)

• Use the work sheet on Teams and hand it in under Assignments 
• You have the rest of the lesson to work on this: use your time!

Start writing